![]() Psychologists call the phenomenon perceptual fluency. Now it’s evolved into these overstimulation memes that have a larger purpose than avoiding copyright claims. As YouTube began to crack down on users, the videos became weirder, with unnecessary edits and unrelated clips between scenes.Īs TikTok increased in popularity, the same practices carried over. The evolution of “hacking” platforms to post full episodes of Family Guy, for example, goes way back to 2016, when YouTubers would upload full-length episodes but titled the videos as “clip compilations” to avoid copyright claims. Why include them alongside other videos in an almost chaotic viewing fashion? According to tech writer Trung Phan, it started out as a way for creators to evade DMCA (aka Digital Millennium Copyright Act) takedowns. ASMR videos featuring soap or sand cutting took off in popularity around 2013. ![]() Subway Surfers, the endless Temple Run- style runner game, has been out for over 10 years. Family Guy, for example, has been airing episodes since 1999. Most of the elements of overstimulation memes aren’t new.
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